During the reign of Jim Crow culture in America from 1900 into the 1960s, African Americans created their own recreational spaces that formed communities and nurtured successful businesses. Historian Alison Rose Jefferson’s talk investigates these places drawn from her recent book Living the California Dream: African American Leisure Sites during the Jim Crow Era. Leisure was moving to the center of the American Dream, and Black Californians sought to make the California Dream a reality for all, alongside the broader struggle for freedom and rights in the United States. Two resorts by Black entrepreneurs are near Palm Spring: one at Lake Elsinore where architect Paul R. Williams designed a Black-owned resort, and the Parkridge Country Club in Corona.
Dr. Alison Rose Jefferson is a publicly engaged independent historian, heritage conservation consultant and a third generation Californian. She has worked extensively across Los Angeles to elucidate and re-center the African American experience in local history, heritage conservation efforts, civic memory, and the American identity. Among her other efforts, Dr. Jefferson and Michael Blum of Sea of Clouds received the 2020 Cultural Landscape Award from the Santa Monica Conservancy for the placing the Bay Street Beach Historic District on the National Register of Historic Places.For more on Dr. Jefferson’s work go to:
alisonrosejefferson.com.
This event qualifies for 1 AIA/CES Learning Units (LU).

$12
Things to Know
This event is for ages 12 and older.
Ample free public parking is available. Enter at Hyatt on Palm Canyon Drive or in the multi-level public garage across from the Palm Springs Art Museum.
Handicap parking is available. This event is wheelchair accessible.
The organizer of this event is Modernism Week.
Event Check-in Location
CAMP Theater, Hyatt Palm Springs, 285 N Palm Canyon Dr, Palm Springs, CA 92262
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Photo Credits: All images courtesy of Alison Rose Jefferson